PUBLIC

RELATIONS

FOR AUTHORS + PUBLISHERS

High-touch, custom, coordinated campaigns for non-fiction work.

My clients have been featured in:

Recent Work

  • Main Street Millionaire by Codie Sanchez

    FEATURED IN:

    The New York Times, USA Today, Entrepreneur, Forbes, Fast Company, Inc., Newsweek, NY Post, Fox News Network, Good Morning America, Diary of a CEO, Skinny Confidential, On Purpose with Jay Shetty, The Jordan Harbinger Show, School of Greatness with Lewis Howes, Impact Theory, Young and Profiting, The James Altucher Show

  • Anointed by Toby Stuart

    FEATURED IN:

    The Boston Globe, TIME, Bloomberg, U.S. News and World Report, MSNBC, Armchair Expert with Dax Shephard, GRANTED by Adam Grant

  • Mindmasters by Sandra Matz

    FEATURED IN:

    The New York Times, The Hill, Salon, Fortune, Thrive Global, NPR, Bloomberg, Remarkable People with Guy Kawasaki, Something You Should Know, Chase Jarvis LIVE

  • The Power of Mattering by Zach Mercurio

    FEATURED IN:

    Harvard Business Review, Salon, Fast Company, Maria Shriver's Sunday Paper, Psychology Today, Chief Executive, Next Big Idea Club

  • Managing Up by Melody Wilding

    FEATURED IN:

    The Financial Times, Harvard Business Review, Entrepreneur, Next Big Idea Club, Business Insider, Maria Shriver’s Sunday Paper, Katie Couric Media, LinkedIn’s Hello Monday, Bloomberg, CNBC, Fast Company, HR Brew, Rotman Management Magazine

  • Uncompete by Ruchika T. Malhotra

    FEATURED IN:

    The New York Times, The Boston Globe, Inc., Forbes, Maria Shriver’s Sunday Paper, The Persistent, HR Brew, Lean In, So Money with Farnoosh Torabi

  • Leadership Unblocked by Muriel M. Wilkins

    FEATURED IN:

    Harvard Business Review, Entrepreneur, Forbes, Next Big Idea Club, Business Insider, TIME/Charter, Chief Executive, Rotman Management Magazine, LinkedIn’s Hello Monday

  • The Friction Project by Robert I. Sutton and Huggy Rao

    FEATURED IN:

    The New York Times, The Wall Street Journal, Harvard Business Review, Financial Times, Next Big Idea Club, GRANTED, Katie Couric Media, Inc., Bloomberg, Fast Company, Forbes, HBR IdeaCast, Big Think, Morning Brew, MITSMR, Entrepreneur

See More of My Work

My Services

I help non-fiction authors amplify their platform and ideas across print, broadcast and online media and event opportunities, for increased visibility, engagement and sales.

  • Every book launch is different and requires a tailored strategy. We’ll work together on positioning key ideas, identifying specific media angles and news hooks to secure meaningful coverage at top outlets, for the right audiences.

  • Customized and creative pitching to strategically targeted journalists and key outlets– including working with the current news cycle– to secure reviews, interviews, Q&As, guest articles and features in print, broadcast, podcast, online, video, newsletters/substacks and more.

  • Customized press materials that position your book to media, for effortless, well-informed interviews.

  • Op-eds, guest articles, and adapted book excerpts in the right outlets that feature your ideas and promote your book.

  • Outreach and bulk buy opportunities for relevant and impactful speaking events, book talks, and conferences to amplify your message with the right audience.

  • Interview preparation and media coaching so you’re ready for anything.

  • With both in-house and agency experience, I am available to cover short and long-term employee leaves, as well as offer a la carte services for specific campaign needs.

Get in touch

Kind Words from Clients

  • "This is my eighth book. I have worked with at least 20 different book publicists in the process… Nina stands alone as the best I have ever worked with."

    Robert I. Sutton,
    Stanford University Professor Emeritus, co-author of The Friction Project, and author of the New York Times bestseller The No Asshole Rule

  • "I can't imagine having gone through the launch of my first book without Nina by my side. She's simply amazing, I can't recommend her highly enough!"

    Vanessa Bohns,
    Social psychologist and professor of organizational behavior at Cornell University, and author of You Have More Influence Than You Think

  • "Nina is amazing! Nina not only helped me with every aspect of my book launch publicity, but she went above and beyond, has great connections, and was a big advocate for me."

    Matt Abrahams,
    Stanford lecturer and author of Think Faster, Talk Smarter: How to Speak Successfully When You're Put on the Spot

  • "Nina is just terrific to work with - seasoned, connected, flexible and able to both listen and build around your own strengths to get the job done."

    Judy Samuelson,
    Founder and executive director of the Aspen Institute Business and Society Program and author of Six New Rules of Business

  • "Anyone looking to launch a book needs Nina in their life. [She] exceeded all my expectations. I recommend her with zero hesitation and infinite respect and admiration for her craft."

    Elaine Lin Herring,
    USA Today Bestselling author of Unlearning Silence

  • "Nina is an absolute rockstar! Publishing a book and putting yourself out there is a daunting task, but Nina was there with me every step along the way, creating opportunities to promote the book in an authentic and genuine way that wasn't just boilerplate or spammy marketing."

    Sandra Matz,
    Professor of Business at Columbia Business School and author of Mindmasters: The Data Driven Science of Predicting and Changing Human Behavior

  • "I’ve had the pleasure of working with Nina twice now. Nina is a superb publicist and an absolute rockstar. She secured placement and partnerships that would have previously been out of reach for me and created a powerful, well-rounded PR campaign. I am continually impressed by her level of organization, follow through, and empathy."

    Melody Wilding,
    Professor of human behavior at Hunter College, author of Trust Yourself and Managing Up and host of the Psychology at Work podcast

See More Kind Words from Clients